This dynamic two-day course is designed for anyone in the world of sales—whether you're a seasoned sales professional, a new account executive, or a sales manager looking to sharpen your team's skills. No matter your level of experience, you'll walk away with practical, easy-to-implement strategies that deliver results immediately.
Learn how to transform objections into opportunities using proven techniques that top performers rely on. Discover a streamlined, high-impact sales process—from the first cold call to the final handshake—that not only boosts your close rate but also enhances the customer experience at every stage.
This course equips you with the confidence, tools, and mindset to sell smarter, faster, and more effectively. Get ready to elevate your sales game and close more deals—consistently.
Day OneLearning Objectives
- The Art & Science of Selling
- Becoming an Order Maker instead of An Order Taker
- Creating Value Propositions
- Creating Sales KPIs & Metrics
- The Process for Closing the Deal
- The Process of Asking for Referrals
- Creating the Customer Experience
Learning Objectives
- Developing Your Confidence
- Understanding the Four Types of Sales Objections
- How to Control the Objection Process
- Knowing the Difference between Objection and Rejection
- Mastering the Self Disclosure Loop
- Learning the HELP Method
- Getting Micro Commitments
Date and Time
Thursday Aug 14, 2025
8:30 AM - 4:30 PM EDT
Wednesday and Thursday August 14 & 15
Time: 8:30 a.m. - 4:30 p.m.
Location
Center for Business Excellence
49 Commerce Dr., Wyomissing, PA 19610
Fees/Admission
$795/person for GRCA Members
$995/person for Not-Yet Chamber Members
$795 Early Bird registration by June 30 (Not-Yet Chamber Members)
Contact Information
Mark Dolinski
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