Breakfast4Success - October 2023 All the traditions you know and love about breakfast with the Greater Reading Chamber Alliance! Announcements about upcoming events & opportunities, recognition of new members, and time to network.
Most importantly, Breakfast4Success features topic-driven presentations designed to inspire you to achieve your goals, both personally and professionally.
Creating & Selling the Customer Experience We all know what a customer experience is, but many of us have a hard time describing it. Is it the same as customer service? Is it just about exceeding the need? Sometimes yes, but it is a delicate and misunderstood process by which we create an emotional bond with customers. The good news is that every company already has a customer experience. The bad news is that it might not be what you think it is or what you want it to be. How can we create and affect this integral part of our brand in the way that matters the most? Better yet, let's discuss how we can make this a compelling part of the value proposition that helps us to sell and win more customers. Creating and selling the customer experience can help you and your team gain a competitive advantage so your customers become loyal and generate more word of mouth business for you.
Meet our Speaker Aaron Jacobs is a professional sales, leadership, and customer service trainer in the United States, but also helps clients worldwide. His approach is centered on easy-to-use methods and processes so that anyone can be more effective in what they do. He is the founder of Scorecard Sales and creator of the mobile app Scorecard used by salespeople to improve sales processes, boost productivity and achieve great results. Aaron has an equal passion for both business and teaching. He has enjoyed a long career of training, coaching, managing and mentoring business professionals from all types of industries and backgrounds. When Aaron isn’t busy teaching webinars and working with clients, he enjoys his passions of horticulture and community service.