Lunch & Learn - Optimize for Growth (Nov 2023)

Optimizing Your Small Business for Growth
EOS, the Entrepreneurial Operating System^®, is a complete set of simple concepts and practical tools that has helped thousands of entrepreneurs around the world get what they want from their businesses. Implementing EOS will help you and your leadership team get better at three things:

VISION
Get everyone in your organization 100% on the same page with where you're going and how you plan to get there.

TRACTION^®
Instill focus, discipline, and accountability throughout the company so that everyone executes on that vision every day.

HEALTHY
Help your leaders become a more cohesive, functional, healthy leadership team.
 

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Brad Stephenson
At age 14, Brad Stephenson started his career shearing Christmas trees at a local tree farm. He has now spent more than 30 years in the green industry that he loves. Stephenson is a graduate of the Berks Career and Technology Center's (BCTC) Horticulture program, earning the Outstanding Horticulture Award in his senior year. Upon graduation, Stephenson worked at a few companies to hone his management skills before joining New Castle in 2005 as a laborer. He continued to grow in management and helped take New Castle from an $800,000 company to a $10,000,000 company. In 2014, he earned the position of partner, and now is now co-owner and CEO of New Castle Lawn & Landscape. His passion lies in building teams of great people and in challenging individuals to grow. With 84 employees, he and his team implemented a mentorship program helping local high school juniors and seniors to explore landscaping careers. Stephenson is a Certified Behavioral Analysis Consultant and a DISC Certified Instructor as well as key leadership groups that challenge him to be a better version of himself daily. He is also a business consultant helping other small businesses identify pain points and work through challenges to realize their full potential. Stephenson has been a guest on the Hardscape Growth Podcast along with several other industry podcasts and served on conference panels where he has spoken on topics ranging from tech integrations to team building and culture.    

Stephenson is passionate about giving back. He is active in many non-profits, which includes serving as a regional board member for the Caron Foundation as well as the board at John Paul II Center for Special Learning. His mission is to impact as many lives as he can both personally and professionally.